Terms of Service

The service

Betancore designs, builds and operates systems for companies: conversational agents, process automation, digital platforms and data analysis. The scope, timeline and price of each project are defined in a written proposal.

Services are billed as an initial implementation plus a monthly fee covering operation, monitoring, support and continuous improvement. Without an active monthly fee, the system is shut down in an orderly way.

Accounts and access

The company designates the people who may access the portal. Each one uses their own credentials and is responsible for what they do with them; every action is logged under their user. The company must notify us immediately if it suspects unauthorized access.

Acceptable use and messaging

When using messaging systems, the company commits to:

• Message only people who have a relationship with the business and have given consent.
• Always include a way to stop receiving messages and honor it immediately.
• Not use purchased lists or data obtained without authorization.
• Comply with the WhatsApp Business and Meta platform policies, and with the data protection laws that apply to it.
• Not use the systems for illegal, deceptive or harmful content.

Pause for risk

Betancore may pause a system that puts the account, the phone number or the platform at risk, notifying the company and explaining why. Service resumes once the risk is corrected.

Data and ownership

The business's data and its customers' data belong to the company. Betancore processes it on the company's behalf under the Privacy Policy and returns or deletes it when the service ends.

Betancore's engine, code, model instructions, templates and methods are Betancore's property; the company receives a license to use them for the duration of the service. Business-specific configurations (catalogs, rules, approved texts) belong to the company and are handed over in an open format if the service ends.

Human approval

Commercial messages initiated by the business, such as customer re-engagement, are sent only after a person authorized by the company approves them in the portal. The company is responsible for the content it approves.

Third-party platforms

The service depends on external providers: Meta and WhatsApp, cloud providers and AI model providers. Their rules, limits and price changes apply. Betancore does not control Meta's decisions on accounts, templates or messaging limits and will do what is reasonable to adapt to them.

Payments

Implementation is paid 50% on signing and 50% on delivery. The monthly fee is paid in advance. Meta platform per-message costs are billed as agreed in the proposal. Payment more than 15 days overdue allows suspension of the service with prior notice.

Warranties and liability

We deliver the service with professional diligence. We do not guarantee specific business results, such as sales or response rates, because they depend on the business, its offer and its customers.

Betancore's total liability to the company is limited to the amount paid for the service in the three months before the event. We are not liable for indirect damages or for third-party decisions beyond our control, such as Meta restrictions or provider outages.

Termination

Either party may end the service with 30 days' notice, at the close of a paid month. On termination the system is stopped, the company's data and configurations are handed over, and our copies are deleted within 30 days.

Governing law

These terms are governed by the laws of Costa Rica. In case of a dispute, the parties will first attempt a direct resolution; failing that, they submit to the courts of San José.